In the wake of the pandemic, the post-COVID workplace is a digital minefield. For us content marketers, the rules are constantly changing as we all scramble to stay ahead of the curve and avoid being left behind.
Just in the past year, we’ve had to adapt to new technologies, work environments, and responsibilities. There are many tools that can help freelancers stay organized in this ever-changing environment. Here are some digital productivity and writing tools that I’ve discovered and strongly recommend.
1. Project and time management apps
If you are working on multiple projects at a time, you should be using project management tools to organize and plan your tasks.
Using these can save you so much time that otherwise would have been wasted on tracking the status of each project, scouring your email and files for important documents and briefs, or even emailing back and forth with editors or designers.
Two of the tools that I highly recommend are Trello and ClickUp but ClickUp is my favorite right now. It’s highly customizable and flexible, and it offers so many options for project management. You can create dashboards to monitor the progress of each task, and even create multiple views for a single project, like Kanbans, Gantt charts, tables, or the good old-fashioned task list.
If you and your team have already moved back to the office, you might need room scheduling software to plan for the utilization of your workspaces.
2. Invoicing software
For freelance content marketers, invoicing software is a great way to organize and plan your client-related admin work. By using online tools, you can create templates for proposals, contracts, and invoices to make your client onboarding a breeze. Personally, I think that using invoicing software is a must for freelancers who need to be able to bill clients on time.
I’ve explored a few tools, and the platform I highly recommend is HelloBonsai. It’s affordable and easy to use. You can create dashboards to see the status of your finances, as well as track your own productivity.
3. Writing assistants
A good content marketer knows how to write engaging, interesting content. However, this is easier said than done. Copywriters and content creators often struggle with coming up with creative ideas that are easy to understand and fun to read.
If you’re looking for a writing assistant to help with your writing, I recommend trying Conversion.ai. It’s easy to set up and there are no hidden costs or upsells. According to them, the AI writing assistant can do the following:
- Write out 5 unique angles to creatively position your product
- Write a compelling Facebook ad to capture your ideal audience
- Rewrite your website headlines to be higher converting
- Come up with hilarious business ideas you DON’T want to use
- Write a sales email to send to your list
If you want to learn more about how I use this tool, send me a message or leave a comment below and I’ll get back to you as soon as I can!
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For the editing phase, you can’t go wrong with one of the most popular writing tools, Grammarly. I’ve been using it since 2016 and it’s a good way to check for errors in grammar, spelling, or word usage. It doesn’t beat having an editor, but it’s great when you don’t have another pair of eyes who can go through your copy.
These are just some of the best tools out there that any marketer should be using to make their life easier and keep everything organized! With so many tools now available online, it’s easier than ever to find your way in this new world.
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